250+ Black men united in a powerful flashmob in Dallas to uplift and empower their community.

Connecting global brands to African American men to show their excellence and impact.

October 5th 2023.

250+ Black men united in a powerful flashmob in Dallas to uplift and empower their community.
On September 23rd, Black Menswear, a Dallas-based cultural impact agency, orchestrated a powerful display of unity and style at the American Airlines Center Plaza. Over 250 Black men gathered for the event, dubbed FlashMob, for more than just a photogenic moment; it was a movement to showcase the often-understated excellence of Black men.

Black Menswear CEO and Founder NeAndre Broussard commented on the significance of the event being held in Dallas. He said, “The first FlashMob was held in 2017 in Las Colinas, and now we returned to the city where it all began — even bigger and more intentional than before. With the newly gained support of the Dallas Mavericks organization, we believe that Black Menswear will be able to reach more audiences and create even more impact for the community that we love and serve.”

The FlashMob also featured a suit drive in partnership with the Dallas Mavericks and its mascot, Champ. The suit drive aimed to collect new and gently used suits, belts, ties, shoes, and accessories for local youth, which will be donated to the Mark Cuban Heroes Center for its ongoing SuitUp Experiences.

Sean Reed, director of Corporate Social Responsibility with the Dallas Mavericks, spoke on why it is important to support organizations like Black Menswear. He said, “It is important for the Dallas Mavericks to support and partner with organizations that combat inequities, challenge the status quo, and drive change. Too many children of color have grown up with limited positive representation in the news and media. So, this is a perfect opportunity to combat that and spread positive images of Black Men.”

Black Menswear is an international traveling collective of Black men working to change society's perceptions of Black men and promote positivity within the Black community. Through challenging negative stereotypes and showcasing Black men in a more positive light, Black Menswear is countering the often unfavorable portrayal in mainstream media. The collective consists of a diverse group, including celebrities, social media influencers, professionals, educators, mentors, and more. The FlashMob event was an excellent example of the collective's mission in action.

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