Usher won't receive a salary for his Super Bowl performance, but he will still be compensated.

According to Black Enterprise, Usher will not receive payment for his Super Bowl performance, but will see an increase in sales and streaming revenue.

February 9th 2024.

Usher won't receive a salary for his Super Bowl performance, but he will still be compensated.
This year's Super Bowl halftime show is going to be a huge event, and it's just been announced that Usher will be taking the stage! As one of the most talented entertainers in the industry, Usher has landed one of the most coveted slots any musician or artist could dream of. And it's not just because of his impressive dance moves and silky smooth voice, but also because of the massive audience that the Super Bowl draws in every year.

It's no secret that the Super Bowl is not just a football game, but also a cultural phenomenon that attracts a wide range of viewers, including casual fans who might not typically tune in to regular football games. This is due in part to the millions of dollars that advertisers spend on 30-second commercial spots, all in an effort to capture the attention of the millions of eyes that will be glued to the game. And let's not forget about the highly anticipated commercials that often become the talk of the town.

But for artists like Usher, the benefits of performing at the Super Bowl go beyond just the massive viewing audience. It's been proven time and time again that a halftime performance can have a significant impact on an artist's career. After last year's Super Bowl, for example, Forbes reported that Rihanna's record sales went up by a whopping 390%, with a 211% increase in music streams from the day before the halftime show to the Monday after. And this trend is not limited to just one artist, as Billboard reported that Super Bowl performers in 2022 saw an increase in their numbers across the board. Snoop Dogg's numbers went up by 143%, Mary J. Blige saw a 132% increase, and even Dr. Dre had a triple-digit increase of 108%. Eminem and Kendrick Lamar also saw a significant rise in their numbers, with increases of 39% and 35%, respectively.

This trend is nothing new, as a Newsweek article from four years ago revealed that after Jennifer Lopez and Shakira's performance at the 2020 Super Bowl, Shakira's music streaming increased by 230%, while Lopez's numbers soared even higher with a 335% increase on Spotify alone.

With Usher's new album dropping just days before his Super Bowl performance and a national tour scheduled for later this year, the talented artist is poised to reap the benefits of his reputation as an incredible showman. And if history repeats itself, there's no doubt that he will see a significant increase in sales, streaming numbers, and ticket sales after his epic performance at the Super Bowl this weekend.

Even though Usher won't be receiving a physical paycheck for his performance, it's clear that his appearance at the Super Bowl will have significant financial benefits in the long run. So get ready for an unforgettable halftime show, and make sure to tune in to see Usher take the stage. And don't forget to check out the epic Super Bowl after-party hosted by Snoop Dogg and Dr. Dre! This is going to be one for the books, and we can't wait to see how it all unfolds.

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