April 2nd 2024.
Coming up on the next segment of This Morning, we have a bit of a mishap to address. During Tuesday's live show, our reporter Andrew Freund got a little too enthusiastic and used some colorful language while discussing Beyoncé's latest album. Let's dive into what happened.
Freund was in the midst of explaining the BeyHive's outrage over missing tracks on the vinyl version of Beyoncé's album. He stated, "Alright guys, so the BeyHive is buzzing, and they're buzzing big time, because they got their vinyls, and not all the tracks were on their vinyls, so they're a little bit p****d off about that." As the camera cut back to the studio, Alison's shocked expression and Dermot's face-palm made it clear that something had gone awry.
Unfortunately, Freund continued on with his explanation, not realizing his mistake. "I did some deep dive digging and figured out why this actually happened guys, basically what happens is when you make these vinyl albums, they have to book out the printing presses months and months in advance, so Beyoncé's album wasn't even finished yet, so she couldn't get all the tracks to the printing album place." Alison and Dermot quickly caught on to the blunder and Alison jumped in with an apology, saying, "We can't miss an apology for Andrew's very colorful language, so we do apologize for that. It's morning television, passions are high! And obviously, Beyoncé is missing vinyl tracks, what is going on? I'm not happy about it!" Dermot jokingly added, "That's the greatest apology I've heard."
This isn't the first time Alison has been caught off guard on the show. Just yesterday, her co-host Dermot pulled an April Fool's prank on her by knocking over a valuable item and making her believe it was worth £30,000. As it shattered on the floor, Alison immediately went to comfort the supposed owner, scolding Dermot in the process. "Are you actually joking me?" she exclaimed. But it turns out, it was all just a prank and Alison was left feeling relieved and a little silly. "I don't even know what to say. I'm actually going to get upset. I'm so so sorry. Babes I'm so sorry," she said with her hand placed on her heart.
Finally, Dermot put her out of her misery and revealed it was all just a joke. Alison couldn't help but laugh and admitted, "I was going to start crying. I didn't even know what to say." It's all in good fun on This Morning, which airs weekdays at 10am on ITV1.
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Speaking of stories, our hearts go out to one of our own This Morning stars who recently suffered a devastating loss. We may see these celebrities on our screens, but they are dealing with real-life struggles just like the rest of us. In other news, Alison Hammond also made headlines when she revealed a secret signal she gives to Dermot O'Leary when she lets out some "deadly farts" during the show. You never know what surprises will pop up on This Morning, which is part of what makes it so entertaining to watch. Make sure to tune in and join us for more laughs and surprises.
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