The housing market is booming in southern metropolitan areas and is expected to keep growing.

The pandemic has caused a surge in the housing market, especially in Southern cities, and it doesn't seem to be slowing down.

March 22nd 2024.

The housing market is booming in southern metropolitan areas and is expected to keep growing.
There's no denying that the housing market has been booming since the beginning of the pandemic. According to a recent projection by Capital Economics' property economist, Thomas Ryan, this trend is far from slowing down, especially in Southern cities.

While the national average shows a staggering 50% increase in house prices since the start of the pandemic, Ryan points out that this surge varies greatly depending on the region. Southern metros, in particular, have seen the most significant appreciation, with Miami, Tampa, and Charlotte experiencing jaw-dropping increases of 74%, 71%, and 62%, respectively, since December 2019.

Ryan attributes this phenomenon to the strong demand for housing in the South, driven by a wave of economic in-migration. He notes that while other major and midwestern cities have also seen an increase, Southern metros continue to outperform them due to their thriving job markets and business-friendly tax and regulatory environments.

"Our job market is thriving," Ryan explains. "And this is partly because we have more favorable taxes and regulations for companies." Additionally, the rise of remote work has inspired many people to relocate to Southern cities, seeking more affordable housing options compared to the expensive Western and major metropolitan areas.

According to USA Today, Bankrate's Housing Heat Index, which analyzed 212 metro areas, confirms the South's appeal as an affordable and growing region for homebuyers. Despite nationwide declines, the South continues to attract new residents and maintain a strong housing market.

"The momentum has shifted to the Sun Belt, particularly Georgia, the Carolinas, and Florida," says Bankrate analyst Jeff Ostrowski. "These areas offer more affordable prices compared to other parts of the country, but this can also pose challenges for first-time buyers due to the high demand."

One standout area is Gainesville, Georgia, which tops the index with an impressive annual home value appreciation of 21%. Despite the surge in prices, the median home price in Gainesville remains below the national average, providing a balance of affordability and growth.

"The combination of lower costs and lower taxes, along with a growing population and limited housing inventory, is what makes these areas so desirable for homebuyers," explains Bankrate's chief financial analyst, Greg McBride.

The appeal of Southern cities lies in their affordability, job opportunities, and population growth. For example, Gainesville boasts an unemployment rate of only 2.6%, a testament to its resilience in the face of economic challenges.

In conclusion, it's clear that Southern metros are leading the way in the current housing market frenzy. With their attractive mix of affordability, job growth, and population increase, it's no wonder they continue to be a top choice for homebuyers.

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