October 17th 2023.
Farida went into Big Brother with the intention of growing her business. The 50-year-old make-up artist and ex-Blankety Blank contestant became the first housemate to be evicted from the ITV2 reboot after a turbulent week. Farida had confessed she entered the Big Brother house with a game plan and has candidly revealed what she set out to achieve.
She told The Sun: “I set out what I wanted to achieve and that was to gain followers and to grow my business. I said to them “You should have a purpose” and it made them feel threatened.” Farida compared her tactics to those of Nasty Nick in season 1 and said “You have to be smart. People might say I was all “Me, me, me.” Well, absolutely, why shouldn’t I?”
Farida divided viewers after asking Hallie a question about dating. When speaking to The Agency after being evicted, Farida insisted she had no regrets. She said “I see absolutely nothing wrong in what I asked her. It’s not like I am transphobic or anything like that. I’ve got gay friends that I holiday-repped with. I’m a very, very non-judgmental person, but I ask that question so that it educates the masses.”
Farida also said she felt “targeted” by the other housemates, adding “Anything that I did or said, if I didn’t challenge it and walk in on it, then they would have spoke behind my back. It was almost like they were targeting me in theory, but it was fine, I dealt with it. I think I dealt with it in an adult fashion, a very mature fashion.”
Big Brother continues tonight on ITV2 and ITVX at 9pm. Farida's story has certainly been an interesting one and it will be interesting to see what happens next in the Big Brother house.
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