July 13th 2024.
Have you heard of Positano? It's often touted as the ultimate destination on the Amalfi Coast, but let me tell you, there's another town nearby that is truly a hidden gem. If you're craving a taste of la dolce vita, look no further than the charming coastal villages of Italy's Amalfi Coast. However, let's be real, the cost can be a bit steep.
Positano is often described as the crown jewel of the Sorrentine Peninsula. Perched precariously on the cliffside, this picturesque village is a sight to behold with its vibrant buildings painted in shades of terracotta and pink, overlooking the stunning Tyrrhenian Sea. It's no wonder that this idyllic location has been a popular holiday spot since the 18th century, attracting both Italians and Neapolitans alike. Not to mention, it's also a UNESCO heritage site.
But with the rise of social media, Positano has become a hotspot for influencers seeking the perfect Instagram backdrop. You can't scroll through your feed without seeing someone in a wide-brimmed hat and sipping on an Aperol spritz. In fact, it's become so popular that officials are planning to reopen an old military airfield near Amalfi to accommodate the estimated 5 million visitors per year.
While this may bring in more tourists, it also means that Positano will become even more crowded and possibly drive prices up. So, if you're looking for a quieter and more authentic experience, consider visiting its lesser-known neighbor, Praiano.
Just a short 20-minute drive up the coast from Positano, Praiano offers a peaceful escape from the tourist frenzy. With its local charm, delicious cuisine, and picturesque coves, it's the perfect place to unwind and explore. And the best part? It's conveniently located for day trips to nearby towns like Amalfi and Maiori.
In Praiano, you'll find plenty of things to do, from taking a leisurely walk down to the beach to soaking in the breathtaking sunsets. And let's not forget about the food – this quiet town has a variety of options that will satisfy any craving. And even in the off-season, Praiano is just as charming, with its quaint shops, fresh produce, and stunning sunsets.
For those looking to explore the rest of the Amalfi Coast, Praiano is in the perfect location. With easy access to Positano and other popular destinations, like Amalfi and Salerno, it's a great starting point for your adventures. And if you don't have a rental car, don't worry – there are regular buses running along the coast.
When it comes to dining in Praiano, there are a few must-try spots. Kasai offers delicious homemade pasta and fresh seafood, all while offering panoramic views of the coast. For a lighter bite, head to Miragalli, a quaint wine and cocktail bar serving up local wines, cured meats, and cheeses. And for a true local experience, stop by Bar del Sole, a simple cafe where you can rub shoulders with the friendly residents and enjoy a morning espresso while taking in the stunning views.
To reach Praiano, the nearest airport is currently in Naples, with flights from the UK taking just over 2 and a half hours. However, once the Salerno Costa d'Amalfi airport is open, direct flights from London Gatwick will also be available. From Naples, the car ride takes about 1 hour and 30 minutes, but it's best to book a private taxi in advance to avoid high prices. Your hotel or Airbnb host can also help with booking transportation.
So, if you're looking for a quieter and more authentic experience on the Amalfi Coast, skip the crowds in Positano and head to Praiano. With its stunning views, delicious food, and local charm, it's the perfect destination for your next Italian getaway. Do you have a story to share? We'd love to hear from you – get in touch by emailing us.
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