June 13th 2024.
Did you know that running has become the latest trend in the dating scene? Forget about swiping through apps, because Tinder has come up with a new and exciting way for singles to meet and mingle. It's called SoleMates, and it's a run club exclusively for those looking for love.
Tinder caught wind of the growing popularity of run clubs as a new way to meet potential partners, and they wasted no time in jumping on board. Just yesterday, they launched a series of organized runs in London, in collaboration with Runna. The concept is simple – singles from all over the city come together for a fun run, chat and flirt as they pound the pavement.
Whether you come with a Tinder match or show up solo, you'll be paired with others who share your passion for running and are at a similar fitness level. And the response has been overwhelming - the first event sold out within 24 hours! It's no surprise, since running has become one of the top interests on Tinder profiles, blending dating culture with the city's running scene.
With running gaining so much popularity, it's no wonder that a record-breaking 850,000 people applied for the London Marathon in 2024. And even outside of organized events, the interest in running has skyrocketed - searches for topics like "how to get into running" and "running routes near me" have increased by 50%.
But it's not just about finding a potential match - SoleMates also offers a post-run social at the finish line where participants can get to know each other better over some banter and nibbles. And let's not forget the drinks, because let's face it, alcohol always makes flirting easier.
And the best part? It's completely free to attend! You just need to book your ticket on Eventbrite. There are a limited number of tickets for men, women and non-binary individuals, so there's someone for everyone. No need to worry about being outnumbered.
This is just the beginning, as it's currently a trial run. But with each event having 300 spaces, there's a large dating pool for you to explore – and you already have a shared interest! Move over Instagram, because now it's all about asking for each other's Strava. Running clubs are the new dating scene in London, and it's time to ditch those dating apps and hangovers and join an early morning run club. Who knows who you might meet?
If you have a story to share about your experience with SoleMates, we want to hear it! Get in touch by emailing us. We can't wait to hear all about your adventures in the running and dating world. So lace up your running shoes and get ready to meet your SoleMate!
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