Timing, Luck, and Surviving

This moment we have been living through over the last two months has put pressure on many companies to figure out how to keep the lights on and stay in business. It has also been a second wind for some companies that have been struggling to survive in difficult sectors like delivery, food, and e-commerce.

At the intersection of those two things lies a truth that I have seen over the years. If you stick around long enough, you can often catch a lucky break. But that lucky break can’t come for you if you didn’t figure out how to stick around long enough.

Survival instincts are something that I have learned to appreciate in founders. There are other things that are important too, possibly more important, like the ability to get the right product to market, the ability to sell, recruit and raise, and the ability to inspire and lead. Those are all necessary for success.

But the survival instinct is related to luck, which is an underrated factor in success. You can’t be lucky unless you are at the right place at the right time. And you have to survive for that to happen.

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