January 3rd 2024.
Holly Willoughby left This Morning in October, leaving the show searching for a permanent replacement. Many presenters have been stepping in to fill the slot, including Mollie King, who has been told no despite her likeness to Holly that confused viewers. A source reported to the Daily Mail that she did not have enough experience to host the show permanently. They added that although viewers warmed to her, she "just doesn't have the hours of live broadcasting time that is needed."
Mollie has plenty going on in her career, hosting a show on Radio 1 with Matt Edmondson. This Morning is now using the show as an audition to find their new permanent presenter. It was reported that Cat Deeley was offered the role, but instead opted to host So You Think You Can Dance in America, pushing back their January relaunch. A source said, "Cat was the answer. She would have been an absolute triumph but they just couldn't make it work."
This Morning has also experienced other departures. Phillip Schofield departed from the show after 20 years, after admitting his 'unwise but not illegal' affair with a younger employee on This Morning. Craig Doyle has been regularly stepping in and is a favorite to take on the job.
The Agency has contacted ITV for comment, and This Morning continues to air weekdays from 10am on ITV1. If you have any celebrity stories, videos or pictures, you can get in touch with the The Agency entertainment team. They would love to hear from you.
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