September 12th 2024.
It's no secret that the new Sony console, the PS5 Pro, has received a lot of negative feedback. Despite this, analysts are confident that it will perform just as well as its predecessor, the PS4 Pro.
One of the biggest factors contributing to the backlash is the exorbitant price tag of £700. Many people were disappointed with the lack of justification for such a high price, but the truth is, there are still some die-hard fans out there who are willing to pay that much.
It's important to note that the PS5 Pro is not meant for the general audience. It's targeted towards a niche market and the PS4 Pro only accounted for about 14% of overall PlayStation 4 sales. So even though the price may seem unreasonable, it's not aimed at the average consumer.
Despite the steep cost, analysts believe that the PS5 Pro will be just as successful as its predecessor. There's already evidence of this with the sudden increase in sales of external disc drives for the PlayStation 5, indicating that fans are preparing for its release on November 7th.
What makes the price even more outrageous is that the PS5 Pro is a digital-only console with no disc drive, unlike the PS4 or the more popular PS5 Slim model. If you do want a disc drive, you'll have to purchase it separately for an additional £100. Even the vertical stand comes with a price tag of £25.
But despite these outlandish prices, the external disc drive for the PS5 Pro has been selling well, even reaching #8 on Amazon's best sellers list and selling out in some US stores. However, it's a different story in the UK, where the price is significantly higher.
In the US, the PS5 Pro is equivalent to £535, and while American fans have also expressed their concerns about the price, it hasn't deterred them as much. Analyst Piers Harding-Rolls predicts that the PS5 Pro will sell around 1.3 million consoles during its launch window, which is only slightly less than the PS4 Pro.
Overall, he predicts that the PS5 Pro will sell around 13 million consoles by 2029, which is not far off from the estimated lifetime total of 14.5 million for the PS4 Pro. Harding-Rolls also notes that the lack of competition from Xbox this generation has allowed Sony to set a higher price point to protect its margins.
It's clear that the lack of competition is not beneficial for consumers, as it gives companies like Sony the freedom to charge higher prices. Despite this, many fans are still excited for the release of the PS5 Pro. So whether you're on board with the pricing or not, it seems like the console will still have a successful run in the market.
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