December 11th 2023.
NFL league executives held a media session to provide an update on its commitment to diversity, equity, and inclusion and social justice efforts. The session focused on the NFL’s collective goals, commitments, and progress on its DEI initiatives.
The NFL highlighted its impressive progress, noting that the league has committed more than $300 million to social justice efforts, including education, economic advancement, police-community relations, and criminal justice reform. Jonathan Beane, the NFL’s senior vice president and chief diversity & inclusion officer, was especially proud of the fact that 51% of the league at the clubs are women and people of color - an all-time high.
Beane further noted that executive roles have jumped considerably from 13% in 2020 to 22% this year, and the Women’s Career in Football Initiative has helped to increase the involvement of people of color and women in leadership positions. There are currently four Black head coaches in the NFL, with the number of Black and minority offensive and defensive coordinators increasing, as well as the number of Black general managers.
The Las Vegas Raiders have an all-Black leadership group with Pierce as the head coach, team president Sandra Douglass Morgan, and general manager Champ Kelly. Additionally, the NFL has developed and cultivated partnerships with minority and LGBTQ organizations to support diverse business owners. They have also teamed up with Pepsi to support Black-owned restaurants in NFL cities.
Beane concluded that the NFL is focused on working with the clubs to improve diversity up and down the ranks of the NFL in their organizations. It’s a human-to-human connection and building relationships that will hopefully be long-standing.
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