July 12th 2024.
When you think of the Amalfi Coast, you probably envision the stunning town of Positano. And while it definitely lives up to the hype, there's a lesser-known gem that deserves just as much recognition – Praiano. If you're craving a taste of la dolce vita, Italy's Amalfi Coast is the perfect destination. But let's be real, it can also put a dent in your wallet. Positano, with its iconic cliff-side buildings and breathtaking views of the Tyrrhenian Sea, is often considered the star of the show. This picturesque village has been a top holiday spot for centuries and is even recognized as a UNESCO heritage site. However, with the rise of social media, it has also become a hotspot for influencers, sporting their wide-brimmed hats and Aperol spritzes. The popularity has led to plans to reopen a military airfield near Amalfi to accommodate the estimated 5 million visitors each year.
While this may bring more tourists to the area, it also means more strain on the small town of Positano. Prices could potentially skyrocket, making it less accessible for budget travelers. If you're looking to avoid the crowds and selfie sticks, Praiano is the perfect alternative. Just a short 20-minute drive from Positano, this charming town offers a more authentic and laid-back experience. You'll find plenty of locals, delicious restaurants, and beautiful coves to explore. And with its convenient location, it's a great starting point for visiting other nearby towns like Amalfi and Maiori.
One of the highlights of Praiano is its secluded beaches. Take a stroll down to the shore and soak in the stunning views without the hustle and bustle of tourists. And when it comes to sunsets, Praiano has got you covered. Thanks to the staggered height of the buildings, you can enjoy a breathtaking sunset from almost anywhere along the coastline. And of course, no trip to Italy is complete without indulging in the amazing food. Praiano may be quieter than its neighbors, but it boasts a variety of delicious options. From fresh seafood to homemade pasta, your taste buds will thank you. Buon appetito!
But the benefits of staying in Praiano go beyond just avoiding the crowds. Its central location makes it easy to explore the rest of the Amalfi Coast. Whether you have a rental car or choose to take the regular buses running along the coast, you can easily visit popular destinations like Positano, Amalfi, and Salerno.
When it comes to dining in Praiano, there are some must-visit spots. Kasai is a culinary hotspot serving up elevated pasta dishes and fresh seafood. The views from their terrace are not to be missed. For a light bite, head to Miragalli, a small wine and cocktail bar. And if you're in the mood for a more casual experience, Bar del Sole is the perfect spot to mingle with the locals and enjoy the stunning views of the coast.
Getting to Praiano is relatively easy, with the closest airport being Naples. In the future, the Salerno Costa d'Amalfi airport will offer direct flights from London Gatwick. From Naples, the car ride takes about 1 hour and 30 minutes, but it's recommended to book a private taxi in advance to negotiate a fixed fee. Your hotel or Airbnb host can also assist with booking transportation.
Praiano may be a hidden gem, but it's definitely worth a visit. It offers a more authentic and laid-back experience compared to its more popular neighbors. So why not skip the crowds and opt for a peaceful getaway in this beautiful town? And who knows, you might just have a story to share about your unique Amalfi Coast experience.
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