Paper by default

Every time I get a new kind of paper notice or bill, I save it until I find the organization’s /paperless site or paperless option on my account.

My guess – I don’t have data on this – is that I’m not alone. And it makes me wonder – what if paperless were the default option for anyone below the age of 50 (or 40)?

Perhaps we should do away with the “paper by default” assumption. It’s past time. And it’s cheaper too.

When in doubt, rethink those defaults.

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