July 11th 2024.
Former NBA player Stephon Marbury has shifted his focus to a new venture, as he recently unveiled his latest business endeavor, Chamelo Eyewear. According to reports from Athletech News, the former New York Knicks point guard is introducing a fresh eyewear brand that boasts proprietary color-changing lenses. The company is proud to offer users the ability to customize their lenses based on their environment, activity, mood, and personal style.
In a statement, Chief Brand Officer of Chamelo, Stephon Marbury, expressed his excitement about the brand's ethos, stating, "Be different. See different. That's what we live by at Chamelo." He went on to explain his enthusiasm for bringing a new wave of sunglasses to the market that not only elevate one's style, but also introduce never-before-seen innovation and functionality to eyewear.
The lenses range in price from $199 to $385, with five different styles currently available and more to come in the coming months. CEO of Chamelo, Reid Covington, shared his thoughts on the eyewear industry, stating, "It's built on outdated tech and has often intimidated consumers with impractical designs and lack of useful features." He continued, "At Chamelo, we're proud to lead the industry by offering cutting-edge, first-to-market technology to consumers, along with a level of customization and versatility that has never been seen before in eyewear."
Covington also highlighted the brand's standout features, including the Dusk Instant Electronic Tint Adjustable Lenses and the Prismatic Color-Changing Lenses. He explained that these features allow users to see clearly in changing light conditions and express themselves in a unique way. He also mentioned the world-class audio included in Chamelo's designs, making it a fun and feature-packed wearable that looks and feels like a stylish pair of designer shades.
Exciting news for fans of Stephon Marbury, as he will be releasing frames designed by himself later this year. The former basketball star, who was known as "Starbury" during his playing days, grew up in Queens, NY and played one year at Georgia Tech before entering the NBA Draft in 1996. He played for various teams, including his hometown Knicks and their rivals, the New Jersey Nets, before taking his talents to China. Although he never won an NBA championship, he did earn three CBA titles before transitioning to a coaching role, which he held until last year.
In other related news, Marbury's wife will be starring on the popular TV show "Basketball Wives." It seems that the Marbury family is making waves both on and off the court. With Stephon's new eyewear brand, he is proving that he is not only a talented athlete and coach, but also a savvy businessman with a keen eye for innovation and style.
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