October 15th 2024.
If you're a fan of Marmite, you'll understand the struggle. You reach the bottom of your jar, eagerly anticipating that last bit of delicious spread, only to find that it's impossible to scrape out and onto your waiting toast. It's a frustrating experience, to say the least.
But fear not, my fellow Marmite lovers, for there was a solution - Marmite Squeezy. This genius invention made getting your Marmite fix a breeze, with its mess-free packaging and easy-to-squeeze formula. It was a short but blissful time for us Squeezy fans.
However, in the year 2020, our worst nightmare came true - Marmite Squeezy was discontinued. The horror! But hold on to your toast, because there's good news - Marmite has listened to our cries and is relaunching a new and improved version of the Squeezy jar. This time, with an even thinner and less viscous formula, making it even easier to spread onto toast, pasta dishes, and casseroles.
The return of Marmite Squeezy is a cause for celebration for many, as it has been sorely missed since its disappearance from store shelves four years ago. Fans have been pleading for its return, with one fan even resorting to filling up an old Squeezy jar with Marmite from a regular jar, simply because it was so much easier to control. But as with any divisive issue, not everyone is a fan of the Squeezy jar, with some even comparing it to the spread itself - a love it or hate it situation.
In fact, when journalist and editor Alan Rusbridger expressed his dislike for the Squeezy jar, a heated debate erupted online. Some were horrified at the thought of squeezing Marmite out of a tiny hole, while others saw it as an abomination. Even celebrity chef Nigella Lawson got involved, stating that Marmite in a Squeezy tube just didn't feel right, both texturally and contextually.
But for those who prefer the traditional glass jar, fear not, as it will still be available. The Squeezy jar will simply be an additional option for Marmite lovers. Annabelle Young, brand manager at Marmite, expressed her excitement for the relaunch, stating that it's been years of customer demands and they are thrilled to bring back this beloved product, making the Marmite experience even smoother for everyone.
This news comes as a relief for Marmite fans, especially after the discontinuation of Marmite peanut butter, which many described as "exquisite". Introduced in 2019, it was a spin on the classic spread that left foodies raving. However, it was confirmed in September that it would no longer be available, as the company is constantly reviewing their products to meet customer preferences and introduce new innovations.
If you have a Marmite story to share, don't hesitate to reach out to us. Marmite has certainly stirred up some strong opinions and debates, but one thing is for sure - it's an iconic snack that has stood the test of time. And now, with the return of Marmite Squeezy, we can all continue to spread the love, one toast at a time.
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