September 2nd 2023.
Glossier has finally made its way to the UK! Starting on September 15, shoppers at Westfield Shepherds Bush will be able to get their hands on the minimal makeup brand, which has been available in the US since February.
This is exciting news for beauty lovers in the UK, as Glossier was the most searched for brand on Sephora's website prior to the launch in the US. It's no surprise then that people flocked to it when it finally became available.
In response to the launch of Glossier in the UK, Kyle Leahy, Glossier's CEO, said that the brand "is built on community" and partnering with Sephora is a way to build upon that.
The brand has had its fair share of criticism over the past couple of years. Many have pointed out the lack of shade range and sustainability values, and the brand had to make nearly a third of its workforce redundant. Hopefully, the launch of Glossier in the UK will help to inject new life and excitement into the much-loved brand.
To celebrate the launch of Glossier in the UK, the company is also launching a new 'You' scented candle. If that wasn't enough, customers will be able to try out the new Stretch Fluid Foundation and Balm Concealer, which is said to offer better coverage and glow, while still appearing skin-like.
So, if you're looking to get your hands on the latest Glossier products, make sure to head to Sephora Westfield Shepherds Bush from September 15!
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