Software engineers are the guts of every company we are invested in. Their work is often behind the scenes and all that most of us see is the end product, and often just the front end of the end product.
I've noticed a trend in our portfolio and elsewhere to change that. A good example is Etsy's new engineering blog, Code As Craft. I love the name. Code is craft, and a very important craft at that. Chad Dickerson, Etsy's VP Engineering, writes in the first post on the Code As Craft blog:
At Etsy, our mission is to enable
people to make a living making things. The engineers who make Etsy
make our living making something we love: software. We think of our
code as craft — hence the name of the blog. Here we’ll write about our
craft and our collective experience building and running Etsy, the
world’s most vibrant handmade marketplace.
Well said Chad.
Here are a couple other examples in our portfolio:
I am sure that there are a bunch of other great examples of this going on. If you know of any, please leave a link in the comments. I'm pleased that the work of the software engineers is starting to see the light of day.