Cinedigm is teaming up with the popular lifestyle brand FUBU to create a new streaming network called the For Us By Us Network.

The new service will offer top-notch films and genuine material about topics, individuals, and trends associated with hip-hop culture and life.

March 6th 2023.

Cinedigm is teaming up with the popular lifestyle brand FUBU to create a new streaming network called the For Us By Us Network.
Cinedigm, the leading independent streaming organization providing for enthusiast crowds, declared plans today to become a primary supplier of content customized to the African American culture by entering a relationship with J. Alexander Martin, the originator of the esteemed fashion label FUBU, and effective producer Roberto "Rush" Evans, to launch the For Us By Us Network. The new service will offer top-notch films, real and crude material around issues, characters, and patterns identified with the hip-hop culture and way of life. The service will use Cinedigm's business-driving Matchpoint technology stage to control the full service, making FUBU one of the first brands to exploit the Matchpoint stage on a SaaS premise.



Despite the fact that there are 41.6 million African Americans, there are at present just 34 FAST channels centered around African Americans speaking to just 2% of all accessible FAST channels as indicated by information distributed by Variety. This presents an incredible chance to get to a key statistic and contact a disregarded crowd inside the prospering FAST part of the entertainment business.



J. Alexander Martin, an acclaimed form magnate, who made noteworthy design patterns in the late 1990s with accomplice Daymond John who is presently a standard on the ABC reality TV arrangement "Shark Tank", netted $350 million in deals across 5,000 retail stores and in the end made more than $6 billion dollars globally, making him one of the most inventive and inventive business people in the hip-hop world. Answerable for propelling one of the most beneficial design brands, Martin keeps on setting a high norm in making content for the African American culture. The

For Us By Us Network applications will be accessible across web, portable just as associated TV and will be fueled by Cinedigm's Matchpoint Blueprint v2.0 stage. The For Us By Us Network will have admittance to the complete arrangement of video streaming abilities offered by Matchpoint which will permit the Network the capacity to rapidly extend into the US market just as other arising markets.

Cinedigm, the preeminent independent streaming organization devoted to serving aficionados, declared plans today to become a first-rate provider of content personalized to the African American culture by entering an alliance with J. Alexander Martin, the originator of the renowned fashion label FUBU, and successful producer Roberto "Rush" Evans, to inaugurate the For Us By Us Network. The new service will boast high quality flicks, genuine and raw content regarding matters, personalities, and trends linked to the hip-hop culture and way of life. The service will make use of Cinedigm's industry-leading Matchpoint technology platform to sustain the total service, making FUBU one of the first brands to utilize the Matchpoint platform on a SaaS basis.





Despite there being 41.6 million African Americans, there are presently only 34 FAST channels dedicated to African Americans making up merely 2% of all available FAST channels as per data published by Variety. This presents an impressive opportunity to access a key demographic and reach an unserved audience within the burgeoning FAST sector of the entertainment industry.





J. Alexander Martin, an iconic fashion tycoon, who started major fashion trends in the late 1990s with partner Daymond John now a normal on the ABC reality television series "Shark Tank", yielded $350 million in sales across 5,000 stores and eventually grossed more than $6 billion dollars globally, rendering him one of the most inventive and creative businessmen in the hip-hop world. Responsible for launching one of the most rewarding fashion brands, Martin persists to set a high standard in creating content for the African American culture. The For Us By Us Network applications will be accessible across web, mobile, and connected TV, and will be powered by Cinedigm's Matchpoint Blueprint v2.0 platform. The For Us By Us Network will have access to the complete set of video streaming capabilities offered by Matchpoint, allowing the Network the capacity to quickly spread into the US market as well as other emerging markets.

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