August 12th 2024.
The announcement of the upcoming season of Strictly Come Dancing has caused quite a stir among Channel 4 executives. It seems they are less than impressed with the line-up, especially with the addition of Pete Wicks, a former star of The Only Way is Essex. Pete, who is now 35 years old, will be one of the celebrities showcasing their dancing skills on the popular BBC series. However, this news has not gone down well with the bosses at Channel 4, who had plans to air a show featuring Pete around the same time.
To make matters worse, Pete is also set to appear on the next season of SAS: Who Dares Wins, a series that was filmed in New Zealand last year. This will be his second attempt at the gruelling selection process, after being forced to quit the previous year due to broken ribs. However, due to Channel 4's production schedule, the show won't air until September, which is the same week that Pete will also be competing on Strictly.
A source close to Channel 4 revealed, "Channel 4 were fuming when they found out Pete would be part of this year's Strictly cast. This is the second time they have been 'screwed over' by another reality show." They added, "Pete's return to SAS was a big deal and the first time they allowed a celebrity to try out twice. They had planned for it to be a major storyline, but now they have been overshadowed by Strictly."
This is not the first time Channel 4 has faced a crossover of contestants. In 2022, former MP Matt Hancock appeared on ITV's I'm A Celebrity before his appearance on SAS the following year. Similarly, Pete's casting on Strictly was announced on Kiss FM's Breakfast Show, after being heavily rumoured to be a contestant. This comes after his close friend Zara McDermott appeared on last year's season. Even Pete's best friend and I'm A Celebrity winner, Sam Thompson, was ecstatic about his new role.
During an interview, Pete shared, "Sam already knows, I did tell Sam and he cried. I am not even joking - he screamed and jumped up and down and cried and planned that every Saturday he will be at the show. He is making T-shirts - the guy really needs to get a life." It's clear that Sam is Pete's number one fan, and their relationship is similar to that of Martha and Baby Reindeer. However, Pete's appearance on Strictly is not his first foray into reality television. He has previously been on Celebrity Island with Bear Grylls, Celebs Go Dating, Celebrity MasterChef, The Celebrity Circle, and The Real Full Monty.
As the news of Pete's casting on Strictly continues to cause a stir, Channel 4 and BBC have been contacted for comments on the matter. Both shows are set to return later this year, and it will be interesting to see how the crossover of contestants will play out. If you have a celebrity story, video, or pictures, you can get in touch with The Agency entertainment team by emailing them, calling, or visiting their Submit Stuff page. They would love to hear from you!
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