July 14th 2023.
Ayesha Curry is all smiles these days, and for good reason! The Canadian-American actress, author and chef has recently launched her own natural skincare line: Sweet July Skin. According to Vogue, she introduced her line with three signature products that pay homage to her Jamaican roots.
Curry credits her mother and grandmother for introducing her to natural skincare remedies. She fondly recalls them providing skincare advice such as “Rub this tomato on your face, like it’ll be good for you,” or “Take this aloe vera and put it on after the sun.”
The Sweet July Skin products are packed with Vitamin C and niacinamide, and are suitable for all skin types. In fact, Curry has her own skin struggles, and her line is designed to offer help in that area. “I’m also a victim of adult acne,” she said.
In addition, the products are clean, vegan, and free of parabens and silicone. The line includes the Pava Exfoliating Cleanser, a blend of papaya and guava, that has a lychee seed powder to polish skin; the Pava Toner, a blend of fruit extracts for brightening; and the Irie Power Face Oil, a multipurpose oil that can be used as a makeup base for extra hydration.
Curry envisioned her line as “recipes for your face”, and worked with lab chemists to create products with a universal theme of “tremendous joy”. She wanted the products to provide a sensorial experience, and says, “It has to smell good; it has to feel good; it has to carry you somewhere.”
July is a special month for Curry and her family. It marks another anniversary with her husband, Golden State Warriors point guard Stephen Curry, and birthdays for all three of their July-born kids. To celebrate, she has launched Sweet July Skin, and with it, a new business venture that she is beyond thrilled about.
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