July 22nd 2024.
Adidas Women's Basketball recently organized a special and intimate event to celebrate the remarkable journey of Candace Parker and her groundbreaking new role as the brand's president. The event took place during the WNBA All-Star Weekend and was filled with surprises and love for the basketball legend. Parker's closest friends, loved ones, and fellow WNBA athletes were all in attendance to honor her 16-year partnership with adidas.
During the event, Parker expressed her happiness and gratitude for being a part of a brand that shares her beliefs and values, and constantly strives to push the game forward. She joined adidas back in 2008, during her rookie season in the WNBA, and in 2010, she became the first woman to have her own signature shoe with the brand, the ACE Commander. Throughout her playing career, which ended in 2023, Parker established herself as one of the greatest players in the league, winning two MVP awards.
This ceremony came after adidas named Parker as their first-ever president of adidas Women's Basketball in May, a role that was created to further promote and support women in sports. Notable figures like Chelsea Gray and Sue Bird were also present at the event, and they praised Parker for her trailblazing efforts and her impact both on and off the court. Overwhelmed by the recognition, Parker encouraged the audience to continue opening doors for women and to never stop striving for greatness. She also reminded the current players to enjoy the game and to pave the way for the next generation.
The event was just the beginning of the WNBA All-Star Weekend, which kicked off with the annual ACE Party following the ceremony for Parker. The party was attended by prominent guests such as Angel Reese and Megan Rapinoe, and it ended with a spectacular performance by Flau'jae Johnson. In their press release, adidas stated that both the ceremony and the party were a testament to their commitment to elevate and unite women in basketball, creating a strong and supportive sisterhood among their roster of talented athletes.
To top it off, you can now shop products from Parker's collection at adidas Women's Basketball. So, if you want to feel a part of this empowering and inspiring movement, head over to their website and check out their amazing merchandise. Let's all continue to support and uplift women in sports together.
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