April 17th 2024.
Tim Booth, lead singer of the iconic band James, recently sat down for an interview to discuss the band's success over the past four decades. Despite being known for hits like "Sit Down" and "She's a Star," Tim doesn't see James as simply a 90s band. And with the release of their 18th studio album, Yummy, it's clear that their music is still relevant and resonating with listeners.
As the band approaches their 42nd year together, they are on the verge of achieving their first number one album since their greatest hits compilation in 1998. Tim is excited about this possibility, but also takes issue with the label of a "nineties band." He believes that they are more successful now than ever before, even during the height of their fame in the 90s.
In fact, Tim proudly shares that they sell more tickets now than they did in their early days of fame. The only difference is that they are older and not constantly in the media spotlight. However, this doesn't affect their live performances, which Tim describes as "exciting" and full of improvisation and risk-taking. He believes this is what keeps their fans coming back and why they continue to be successful.
But beyond their live performances, Tim credits their success to building a strong relationship and trust with their audience. While other bands may have struggled with the rise of music streaming services like Spotify and Apple Music, James focused on performing live and connecting with their fans. And this summer, they are embarking on their biggest arena tour yet, including a headline show at London's O2 arena for the first time.
Tim also shared his thoughts on the current music industry, noting the importance of live performances and building a community with their fans. He believes this sets them apart from so-called "TikTok musicians" and their quick rise to fame. Instead, James focuses on creating a lasting legacy with their music and leaving something behind that they can be proud of.
Their new album, Yummy, reflects the world around them and addresses topics like the extinction crisis, empire, colonialism, and death. But despite these heavy themes, the band remains hopeful and aims to uplift their listeners. Tim, who has children of his own, worries about the state of the world and the impact it will have on future generations. He believes that it's important for James to provide an antidote to the negativity and uplift their fans through their music.
As they continue to make music and connect with their audience, James proves that they are more than just a "nineties band." They are a group of talented musicians who have stood the test of time and continue to inspire and entertain their fans. And with their new album, Yummy, they hope to make a positive impact and leave behind a legacy that they can be proud of.
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