Ticketmaster's pricing system is causing me to dislike the bands I love.

I was devastated to see the price jump from £135 to a staggering £355.

September 2nd 2024.

Ticketmaster's pricing system is causing me to dislike the bands I love.
It seems like my Saturday was pretty similar to yours. Just like millions of others, I spent a good chunk of my weekend trying to score tickets for the highly anticipated Oasis tour next year. It wasn't exactly the perfect way to spend a Saturday, but I was willing to put in the time and effort for the chance to see one of the biggest bands in their long-awaited reunion.

However, my hopes were quickly shattered when I encountered constant crashes on Ticketmaster's website every time I tried to make a purchase. And when I finally managed to get through, I was hit with a shocking realization - the tickets were now priced at an eye-watering £355, a huge jump from the already expensive £135. And no, this was not a typo or the work of a scalper trying to make a quick profit. It was all thanks to dynamic pricing, a system where the prices increase as the demand for tickets rises.

Apparently, Ticketmaster introduced this dynamic pricing system back in 2022, claiming that it would help combat ticket scalpers and their inflated prices. But many skeptics believe that it's just a clever way for Ticketmaster to make more money off of us eager fans. It's a controversial move that has angered many, and it seems like the ones paying the price are the fans who simply want to see their favorite band live.

But despite the frustration and disappointment, I couldn't help but hold onto a glimmer of hope. Maybe, just maybe, I'll still be able to get my hands on those coveted tickets. After all, isn't that what being a true fan is all about? The unwavering determination to see your idols no matter what obstacles stand in your way. And in the end, whether I manage to snag those tickets or not, I know that I'll always have the memories of this crazy experience to look back on.

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