July 1st 2024.
In a groundbreaking move, 15-year-old tennis prodigy Coco Gauff has been named as the Chief Smoothie Officer for Naked Brand. This exciting partnership is set to inspire fans to embrace the nutritious and delicious world of fruit-based beverages. As a lifelong lover of smoothies and fruit-based snacks, Gauff could not be more thrilled about this unique opportunity. "Being named Naked's first Chief Smoothie Officer is such an incredible honor for me," she shared in a press release from Naked Brand. "It's the perfect combination of my two passions and I am beyond excited to work alongside their innovation team to create amazing real fruit juice smoothies."
Gauff's appreciation for Naked's nutrient-rich smoothies is rooted in her love for wholesome nutrition. As an athlete, she understands the importance of fueling her body with real fruits, vegetables, and vitamins. Naked's smoothies, made without added sugars or artificial flavors, perfectly align with Gauff's commitment to healthy eating. Glen Walter, CEO of Tropicana Brands Group, expressed his excitement about the partnership, stating that Gauff's multifaceted persona and impressive achievements make her the perfect fit for Naked Brand's mission.
But Gauff's new role as Chief Smoothie Officer is not just about her on-court success. It goes beyond that and showcases her genuine love for fresh produce. After her historic win at the 2023 U.S. Open, fans couldn't help but notice Gauff's homemade fruit salad. In an interview on the "Today" show, she shared that her mom and dad often prepare it for her before matches. "It's just good old fruit," she said with a smile, revealing her humble and down-to-earth nature.
This love for fruit was further highlighted during the 2023 French Open when Gauff shared her favorite fruits to snack on during changeovers. "My dad makes a little fruit salad with cantaloupe, pineapple, and watermelon. And of course, there's grapes, my absolute favorite, and pineapples." She emphasized the importance of snacking during matches to maintain her energy levels.
With her genuine connection to wholesome snacks and impressive athletic career, Gauff is the perfect ambassador for Naked Brand's mission of delivering delicious, nutrient-packed smoothies to consumers. In a video announcing her new role, Gauff urged her fans to join her in this delicious journey and try out Naked's smoothies. "I am so excited to be a part of Naked Brand and can't wait to share my love for smoothies with all of you," she said with enthusiasm.
Aside from her new role as Chief Smoothie Officer, Gauff has also been using her platform to encourage her fellow Florida residents to vote. At just 15 years old, she is already making a positive impact on and off the court, inspiring others to live a healthier and more engaged lifestyle. With Coco Gauff as their Chief Smoothie Officer, Naked Brand is sure to make a big splash in the world of nutritious and delicious beverages.
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