Stephen Curry has signed a new deal with Under Armour, extending their partnership for the foreseeable future.

After ten years together, Golden State Warrior Stephen Curry and Under Armour have taken their relationship to the next level. Under Armour has committed to serve athletes and communities for years to come, and Curry has signed a Michael Jordan-like contract with the apparel company. Curry and Under Armour have achieved great things since they began working together in 2013, and the four-time NBA champion is now the first athlete in Under Armour's history to release 10 different signature shoes.



Curry will take on a broad advisory role and will extend Under Armour's reach from basketball to golf, women, youth, and sport style. He will strengthen brand love and recruitment, and will work to advance and expand Under Armour's athlete roster.



"Stephen is one of the greatest talents of our generation," said Kevin Plank, executive chair & brand chief for Under Armour. "We are excited to keep building together, bringing even more innovation and inspiration to athletes across the globe."

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