August 20th 2024.
Last month, BJ88 made headlines when they partnered with AFC Bournemouth in a two-year deal. As the front-of-shirt sponsor for the Premier League club, BJ88 was met with accusations of having ties to cockfighting in the Philippines. However, the Asian betting company has since denied these allegations and expressed their discomfort with the rumors.
According to a spokesperson, BJ88 claims that certain websites and social media profiles have used their brand name without authorization, causing confusion among the public. In response, the company plans to take legal action to protect their business and reputation. "We do not in any way represent or condone the practices of these groups," the spokesperson stated, emphasizing their stance on the issue.
Despite BJ88's denial, Bournemouth fans remain concerned about the situation. The Cherries Trust society secretary, Gayle Hope, expressed discomfort with having a gambling sponsor and pointed out a lack of transparency from all parties involved. "We don't want to sit back and do nothing," Hope said, voicing the fans' concerns.
BJ88 is also the sponsor for other sports teams such as Sunrisers Eastern Cape and Quetta Gladiators. When their partnership with Bournemouth was announced in July, the club assured fans that BJ88 would make a financial donation towards community projects. Bournemouth's commercial director, Rob Mitchell, described the deal as record-breaking and stated that it would have a significant impact on the club's performance both on and off the pitch.
This controversy comes after Bournemouth's recent game against Nottingham Forest, where they secured a point. Despite the team's performance, the focus remains on BJ88 and their association with cockfighting. However, the company maintains their innocence and is determined to protect their business and reputation.
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