One of my favorite delight features on the iPhone is the ability to easily share wifi passwords. This could happen when a guest asks for your wifi at home or when you’re traveling to a new place. Trying to relay an alphanumeric password is a high friction experience.
But not anymore.
Once you have the wifi working on your device, all the other person has to do is to go to settings and click the network. You’re immediately asked if you want to share the password. And then you’re presented with this lovely confirmation.
Repeat as many times as needed.
I’m sure this little feature competed with many other small nits/requests on the product team’s backlog. I’m so glad they prioritized and shipped it.
The simplest way to delight a user is to reduce friction.
