July 10th 2024.
When it comes to the Amalfi Coast, it's hard not to get caught up in the hype surrounding the picturesque town of Positano. But let's be real, this popular destination can also come with a hefty price tag. However, there's a lesser-known gem just a short distance away that may just steal your heart - Praiano.
Nestled along the stunning coastline of Italy, the Amalfi Coast exudes the essence of la dolce vita and makes for the perfect getaway. With its colorful cliff-side buildings and breathtaking views of the Tyrrhenian Sea, it's no wonder why this area has been a popular holiday spot since the 18th century. Not to mention, it's also a UNESCO heritage site.
However, with the rise of social media, Positano has become a hotspot for influencers and tourists alike, often adorned with wide-brimmed hats and sipping on Aperol spritzes. In fact, the area receives an estimated 5 million visitors each year, prompting officials to consider reopening an old military airfield near the city of Amalfi.
While this may bring more convenience for travelers, it could also add strain to the already bustling town of Positano and potentially drive prices even higher. So, for those looking to avoid the crowds and selfie sticks, Praiano may just be the perfect alternative.
Just a 20-minute drive from Positano, this peaceful town offers a more authentic and laid-back experience. With its local charm, delicious eateries, and secluded coves to explore, it's the perfect spot for a tranquil getaway. And during the off-season, Praiano is equally as charming, with cute ceramic shops, fresh produce markets, and stunning sunsets all year round.
For those planning a trip to Praiano, there are plenty of activities to enjoy. Take a leisurely walk down to the beach, soak in the beautiful sunset views, or indulge in some mouth-watering Italian cuisine. And with its convenient location, you can easily explore other nearby towns such as Amalfi and Salerno.
Speaking of food, Praiano offers a variety of options for foodies to indulge in. From homemade pasta dishes to fresh seafood, the restaurant Kasai is a must-try for its elevated dishes and panoramic views. For a more casual experience, Miragalli is the place to go for local wines, cured meats, and cheeses. And for a true taste of the Italian lifestyle, make sure to stop by Bar del Sole, where you can enjoy your morning espresso while rubbing shoulders with the locals and taking in the stunning views.
Getting to Praiano is also a breeze. Currently, the nearest airport is in Naples, with direct flights from London Gatwick taking just over 2 and a half hours. However, once the Salerno Costa d'Amalfi airport opens, visitors can fly directly to the Amalfi Coast. From Naples, a private taxi is the recommended mode of transportation, as it takes about 1 hour 30 minutes and can be arranged in advance for a fixed fee.
So, if you're looking for a more authentic and peaceful experience on the Amalfi Coast, look no further than Praiano. With its charming atmosphere, stunning views, and delicious food, it's the perfect destination for a true Italian escape. And who knows, you may just have a story to share after your visit.
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