September 30th 2024.
Exciting news for fashion and homeware lovers - one of our all-time favorite stores is making a much-anticipated comeback! The well-loved brand, Cath Kidston, known for its charming vintage designs and floral patterns, is set to open a new store next month on the bustling high street. This comes as a pleasant surprise, especially since the retailer sadly went into administration for the second time last year, resulting in the closure of all its remaining stores in June 2023.
But fear not, as the brand was acquired by Next in March 2023, which allowed customers to continue shopping for Cath Kidston products online and in select Next stores. And now, after much anticipation, the brand is finally making a physical return with a brand new store opening on October 18 at Westfield in White City, London. The news was confirmed through a teaser video on Cath Kidston's Instagram page last week, leaving fans and followers ecstatic.
In the caption, the retailer playfully asked, "Can anyone guess where in London we'll be opening our doors?" The video then cleverly revealed the location, starting with a clip of Shepherd's Bush tube station before unveiling a Cath Kidston advertisement in Westfield White City. Fans immediately expressed their excitement, with one shopper commenting, "I was heartbroken when the stores closed!" Another wrote, "Omg! Yay, welcome back! A trip to London may be needed." It's safe to say that many are eagerly awaiting the store's opening and are already planning their visit.
Although it's still uncertain if Next plans to open more Cath Kidston stores, the Agency has reached out to the retailer for confirmation. But Cath Kidston isn't the only brand making a comeback on the high street. Wilko, now operated by The Range, has already opened six new stores since its collapse in August 2023. And they're not stopping there - CDS Superstores, which owns and operates The Range, reportedly has plans to open 300 stores under the Wilko name.
But that's not all, as Toys R Us has also managed to make a comeback after going into administration in 2018. The beloved toy store has reopened its doors and now has concessions in 39 WH Smith locations across the country. They have also updated their website for online shoppers to browse and purchase their products.
It's great to see these beloved brands making a comeback and bringing back their unique and cherished products to the high street. It's a testament to their loyal customer base and the demand for their products. So mark your calendars for October 18 and get ready to shop your favorite Cath Kidston products at their new store in Westfield White City. And don't forget to stay updated on the latest news and trends from London by visiting The Agency's London news hub.
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