July 11th 2024.
As the sun shines and the temperatures rise, one drink that becomes a must-have for many Brits is Pimm's. This refreshing beverage, often enjoyed at picnics, has become synonymous with summer in the UK. With its blend of strawberries, cream, and Pimm's, it's the perfect accompaniment to a warm, sunny day.
But did you know that Pimm's is not just loved by the Brits? It seems that our friends across the pond in New Orleans have also taken a liking to this gin-based drink. However, they have their own unique twist on it.
While we typically mix Pimm's with lemonade and garnish it with slices of strawberry, orange, and cucumber, in the 'Big Easy' they like to swap out the lemonade for ginger ale and add a splash of lemon juice. Some even mix lemonade and Seven Up together with Pimm's for an extra kick. It's clear that the Americans like to add a little spice to their Pimm's.
We spoke to Carlos Vezterro, head bartender at Louie London, who shared their New Orleans-inspired version of the classic Pimm's cocktail. "I love a good Pimm's during summer," he said. "It's a lovely fruit-forward cocktail that deserves more credit in my opinion, however, it's losing popularity against the Spritz!"
At Louie, they like to add some homemade seasonal berry cordial, in this case, wild strawberry cordial, to their Pimm's. They then toss everything together with oranges, mint, and cucumber for a spiced and refreshing twist on the classic drink.
With the Euro Final and Wimbledon Final watch parties happening this weekend, we might just have to give this version a try. It sounds like the perfect treat to enjoy while cheering on our favorite teams.
But have you ever wondered about the history of Pimm's? It turns out, the drink was first created in 1823 by James Pimm, the owner of an oyster bar near the Bank of England. He originally concocted the drink as a tonic to aid digestion, and it was served in a small tankard known as a Number 1 Cup, hence the name.
Interestingly, it took about 100 years for Pimm's to make its way over to New Orleans, where it became a summer staple just like it is in the UK. You can now find it served in restaurants and bars throughout the city, with Napoleon House in the French Quarter being the first to offer the cocktail with a twist of lemonade, Seven Up, and cucumber.
Do you have a Pimm's story to share? We'd love to hear it! Get in touch by emailing us. Cheers to a summer filled with Pimm's and good company!
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