Optimizing for convenience

The long-term effectiveness of any team or organization is inversely proportional to the number of people who optimize for convenience.

That’s why small, mission-driven teams often accomplish so much.

It’s rarely just about exceptional talent.

It’s about a collective willingness to embrace inconvenience – to do the harder, slower, less comfortable thing because the mission/longer term objective matters more.

Convenience builds comfort.

Inconvenience builds impact.

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