Meghan Markle to be named "Duchess of Dior" as part of multi-million dollar rebranding agreement.

Everyone's discussing Meghan.

June 18th 2023.

Meghan Markle to be named
The Duchess of Sussex, Meghan Markle, could soon be taking on the role of 'Duchess of Dior' as part of a reported 'mega-bucks' contract with the renowned French fashion house. According to reports, Markle is attempting to 'rebrand' herself and is in contention to join the likes of Rihanna for Dior campaigns.

A well-known Beverly Hills socialite has said that Meghan has been the talk of the town lately, with rumors of her deal with Dior circulating for weeks.

The Duke and Duchess of Sussex have recently announced their 'mutual' split from Spotify, ending their contract to produce podcasts for the streaming service. They had only released one season of the Archetype podcast before the separation.

Markle is signed to the talent agency William Morris Endeavor (WME) and the company is said to be putting 'all its energy' into the Duchess' rebranding. An insider said that offers have been flooding in, including from other podcast platforms.

Spotify and Archewell Audio had initially announced a 'multi-layer partnership' in December 2020 and Archetypes launched in August 2022 to great success. It featured celebrities such as Mariah Carey and Jameela Jamil discussing labels that try to hold women back.

Despite Archetypes topping the charts worldwide, Spotify and Archewell Audio said they had 'mutually agreed to part ways'. An insider said that Spotify dropped the couple after they made just one programme since signing a three-year $20,000,000 deal. It is thought that the couple are moving away from Spotify having exclusive distribution rights over their podcasts.

Archewell Audio's mission is to produce 'programming that uplifts and entertains audiences around the world' and to 'spotlight diverse perspectives and voices'. The podcast received a top award at the People's Choice Awards in December.

Markle said at the time: ‘I loved digging my hands into the process, sitting up late at night in bed, working on the writing and creative. And I loved digging deep into meaningful conversation with my diverse and inspiring guests, laughing and learning with them. It has been such a labour of love.’

Representatives of the Duke and Duchess of Sussex, Dior and WME have been approached for comment.

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