September 16th 2024.
Mars, the iconic chocolate brand, has recently announced that they are planning a big comeback in the chocolate market. This is exciting news for chocolate lovers everywhere, as we have seen too many of our favorite chocolate bars disappear over the years. From the beloved Mars Delights to the Snow Flake, and most recently the Animal Bar, it seems like our options for tasty treats have been dwindling.
It's not uncommon for brands to make changes to their product ranges based on sales and other factors. However, for many people, the loss of their favorite sweets can leave a lasting grudge. One prime example of this is the White Chocolate Maltesers. This version of the popular candy was introduced in 2003 and was enjoyed by many until 2014, when Mars made the decision to discontinue it due to low sales. Despite the passing of 10 years, fans are still pleading with Mars to bring back the beloved treat.
On social media, fans have expressed their love and longing for White Chocolate Maltesers. Twitter user @colepalmerss wrote, "As a society, we need White Chocolate Maltesers back." Similarly, @Amberdaly_x tweeted, "White Chocolate Maltesers, I will avenge you," while @faemass posted, "They just need to bring the White Maltesers back. It's time." Some even went as far as to declare their hatred for whoever made the decision to discontinue the chocolate, with @eds_afterglow stating, "They need to bring the White Maltesers back, the world went downhill when these disappeared."
For many, White Chocolate Maltesers was a top-tier option and its discontinuation was seen as the downfall of the chocolate world. However, there may be some hope for its return. Recently, Mars Wrigley hinted at a big comeback for some old favorites. This has sparked speculation among fans that White Chocolate Maltesers may be making a comeback to supermarket shelves. A spokesperson for Mars Wrigley stated that they are constantly innovating their ranges and are always listening to the fans. They also teased that there may be some epic comebacks happening soon.
While it's not clear exactly what Mars Wrigley will be relaunching, chocolate lovers everywhere are eagerly waiting to see what happens next. Would you like to see the return of White Chocolate Maltesers? Let us know in the comments!
This news comes after Cadbury recently released a new twist on a discontinued chocolate. B&M customers are going crazy over Cadbury Dairy Milk Rolls, which are imported from Australia and resemble Rolos in appearance. However, instead of a caramel filling, these are made of solid chocolate. Many have compared them to Cadbury Chocos, which were popular in the UK in the early 2010s. The Chocos were solid milk chocolate pieces sold in a tube-shaped packet, but unfortunately, they were discontinued and haven't been made by Cadbury in years.
Fans of the nostalgic Chocos have described the Rolls as "addictive," "ridiculously good," and "awesome" on social media. Even after a decade, there are still many people who would love to get their hands on them again. The team at The Agency recently got to try the Cadbury Rolls, along with other rare chocolates from B&M. Their verdict was that the Aussie Dairy Milk was not as creamy as the UK version, making the Rolls "night enough but a little dull." Other treats they tried, such as Mars Pods and Caramilk Crunchie Bites, received mixed reviews.
Do you have a story to share about your favorite discontinued chocolate? We would love to hear from you! Get in touch by emailing us. Let's spread the love for all things chocolate.
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