I rented camera lenses from Lensrentals.com. The rental logistics were seamless. But what impressed me was the box.
It started with the message on the tape in the middle. Simple and nice.
It then had a note reminding me to double check the contents. “We’re the best, but no one’s perfect” was hilarious.
And then came the note on the tape they left with the return label. Epic.
A beautiful example of craftsmanship and doing small things with extraordinary care.
Well played, Lensrentals team. Thank you for the inspiration.
