Learning from stand-up comedians

Stand-up comedians are known for breaking up their act into small components (“bits”) and relentlessly testing these with smaller audiences before a big show.

It is a great way to think about shipping products. De-risk the big launch by breaking it up into smaller bits that can help you get early signal.

It is also a great analogy for learning to pitch something. You just have to keep practicing that pitch and take all the feedback you get along the way.

Ship and pitch… like a stand-up comedian.

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