July 18th 2023.
Latto is excited to announce her new partnership with Wingstop to create 'The Latto Meal' that's available for a limited time. The meal plays off Latto's signature 7-7-7 lottery-winning branding and features 21 classic wings, two dips, and one large fry.
To create the meal, Latto and Wingstop's culinary team crafted a new flavor that packs tastes of zesty lemon, aromatic herbs, and savory garlic in a way that's new to the chicken wing and sandwich space.
The advertisement for the meal sees Latto riding in a 'Zesty' yellow whip to pick up her new meal - a fitting way to celebrate National Chicken Wing Day.
"You can't beat this flavor don't play with me!!! I crafted my very own Lemon Herb Remix flavor with Wingstop and it's 10/10," said Latto. "I've been obsessed and eating Wingstop for years. To order The Latto Meal just how I do, go with all flats in my signature flavor and all the ranch. It's so good that you'll be fighting over the last wing, just like my sister Brook and I do."
Wingstop is proud of the new partnership with an emerging artist that aligns with the different flavors they pride themselves in bringing to chicken wing lovers. Chief Growth Officer, Anne Fischer said, "Wingstop fans crave our differentiated flavor, and as an emerging artist, Latto has brought her own differentiated flavor to the music industry. We're thrilled to bring this collaboration to life with Latto to bring flavor fans into Wingstop through big, bold flavor with the Lemon Herb Remix."
As a way to celebrate National Chicken Wing Day, Wingstop has dubbed it 'Wingstop Wing Day' where they'll let fans get five free wings on Saturday, July 29, using the code FREEWINGS at checkout on Wingstop.com or the app.
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