March 24th 2024.
It seems that Kanye West, the infamous artist, has decided to make a change. He is no longer going by the name we all know and love, but rather he has chosen to go by the moniker of "Ye." And he is not just changing his own name, but he is also demanding that the entire music industry follow suit. His chief of staff, Milo Yiannopoulous, took it upon himself to send a letter to various media outlets on February 26th, urging them to comply with this request. And let me tell you, this was not a decision made lightly. After all, "Kanye West" is a well-known and lucrative brand. A fan account for the rapper even shared a picture of the letter on social media.
In the letter, Yiannopoulous explains that Ye is one of the most recognizable people in the world, on par with presidents and popes. He goes on to say that this name change was not made on a whim, but rather it was a fully legal and permanent decision. This is who Ye is now, and he wants to be recognized as such. According to the letter, Ye himself has referred to his old name as his "slave name." As a Black man in America, he deserves the right to self-determination, just like anyone else. It's worth noting that Yiannopoulous is a former alt-right political commentator.
"He has on several occasions referred to it as his slave name," the letter explains. "Ye is a black man in America who wants the right to full self-determination just like everyone else. My colleagues and I are reaching out at his urging and hope you can assist in this effort by bringing any and all instances of his name into line on your services." It's clear that Ye is passionate about this change, especially since a Los Angeles Judge legalized the name change in 2021. In court documents obtained by Page Six, Ye listed "personal reasons" for the change.
It's not a secret that Ye has been going by this new name for quite some time now. However, it seems that media platforms and music streamers have not caught up with the change as quickly as he would like. But that's not stopping him from pushing for it. In fact, he even threatened social media influencer YesJulz with an $8 million lawsuit for not complying with the name change. It's safe to say that Ye is serious about this new identity, and he's not backing down.
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