Grow your online business by getting 6 certifications to help you level up.

Now is the perfect time to develop your business and professional skills. With the rise of e-commerce, entrepreneurs have access to a range of advantages, including low startup costs, flexible work locations, wider customer reach, and simplified marketing. While managing an online business requires significant effort and dedication, so does developing your career for the benefit of your business.

Why settle for one when you can do both? If you don't know where to start, there are a few certifications you can consider. For instance, the U.S. Small Business Administration offers an 8 Business Development Program for disadvantaged businesses to help them become more competitive in the federal marketplace. Additionally, the ByBlack Black-Owned Business Certification is a great opportunity for small business owners in underrepresented groups. With this certification, they can unlock various opportunities, such as free access to major USBC events and training, as well as large potential buyers and contract agreements.

Digital marketing is another great way to stand out from your competition. You can gain certifications from various resources, like HubSpot Academy, Skillshare, and Google Digital Garage. The HubSpot Inbound Marketing Course is also very helpful for business owners looking to increase their marketing ROI. It teaches how to create accurate buyer personas and plan out a buyer’s journey to create impactful content.

Project management is essential for any team, so it's worth considering a PMP certification from the Project Management Institute. This highly sought-after certification requires applicants to meet certain criteria and pass a 180-question exam. Additionally, data analytics and business management certifications also exist. For instance, 591Lab offers a course to become a Certified Analytics Professional, and Coursera offers free online business management courses. Finally, the Certified Sales Professional program provides business owners with an understanding of consultative selling.

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