October 29th 2024.
The highly anticipated sequel to the horror hit, Smile, has been causing quite the stir among fans. Many have been left scratching their heads as they claim the film went a little too far with its product placement. Starring the talented Naomi Scott of Charlie's Angels fame, along with Jack Nicholson's son, Ray Nicholson, and the popular brand, Voss Water, the movie has been making waves since its release on October 18th, raking in a whopping $83.8 million worldwide in just nine days.
The plot centers around Skye Riley, a famous pop star who is haunted by a malevolent spirit with a chilling smile. As the terrifying entity torments her using the faces of those around her, Skye turns to her therapist for help. In a scene that left some fans scratching their heads, Skye is seen drinking a bottle of Voss Water to help her cope with her trauma. However, this explanation didn't quite satisfy some viewers, who were left wondering why the brand was so heavily featured throughout the film.
On social media, many viewers expressed their disappointment, with one user joking that the movie should have been named "Voss Water: The Horror Movie." Some even went as far as suggesting that the brand deserved an award for its significant amount of screen time. Others complained that the product placement was too obvious and "went overboard."
But not everyone was displeased with the prominent presence of Voss Water in the film. Some viewers praised the movie for its thrilling storyline and lauded Naomi Scott for her outstanding performance. One Twitter user even declared Smile 2 as the "best Voss water advertisement ever."
Despite the mixed reactions, there's no denying the success of Smile 2 at the box office. And with talks of a third installment in the franchise, it remains to be seen if Voss Water will continue to play a prominent role in the horror series.
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