Ed Balls apologises for inappropriate comment at Susanna Reid's request.

Don't utter those words!

September 5th 2023.

Ed Balls apologises for inappropriate comment at Susanna Reid's request.
Susanna Reid stepped in on Tuesday's Good Morning Britain to force her co-host to apologize after an explicit remark. Ed Balls, 56, had only been repeating a comment he had heard, but Susanna wasn't having any of it.

The pair were discussing Education Secretary Gillian Keegan making headlines after she was caught on camera saying others 'sat on their a***' over the concrete crisis hitting schools across the nation. Ms Keegan had just finished filming an ITV News interview when she voiced her frustrations, while still on camera. Heard on the microphone she was still wearing, Ms Keegan asked those in the room: ‘Does anyone ever say, “You know what, you’ve done a f****** good job,” because everyone else has sat on their a*** and done nothing? No signs of that, no?’

In a follow-up interview, Ms Keegan apologized for her 'choice language' and said it was an 'off-the-cuff remark'. Talking about the incident on Good Morning Britain, Ed began: ‘Who was she annoyed at? Who was she saying was sitting on their a***?’

‘You can’t say that word!’ Susanna quickly interrupted. ‘We just had it on the television,’ he tried to defend. Susanna went on: ‘I know, even though the education secretary said it, you might have noticed I then apologized for it.’

‘I would like to apologize for the fact that I said what the education secretary said, who is in charge of all the schools in our country and the wellbeing of all young people under the age of 18,’ Ed then said. Susanna jumped in to ask Ed to apologize. ‘I used the same language as her which I thought was acceptable and it's not. And I would like to apologize.’

Becoming quite flustered, Ed then added: ‘You just played it on the programme, I thought it was okay!’ ‘I am so sorry!’

Later in the episode, Ed quipped: ‘Never use that language on national television…I’m told!’ Susanna joked: ‘We are mired in apologies this morning.’

It is important to keep in mind that while it may be acceptable for the Education Secretary to use such language in the heat of the moment, we should be mindful of the language we use on television. We can still get our point across without resorting to profanity.

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