I wrote about conviction and evidence in the Good Energy approach yesterday. It’s worth calling out that this framework of conviction and evidence is applicable in most things that matter in this life.
I think of it every day in my daily work as a product manager. Good products show up when we first have conviction in an idea and pour effort into bringing that conviction to life.
If that conviction is borne out of a deep understanding of the user’s problem and if our follow through involves that magical combination of good decision making/judgment, taste, and systems thinking, it is likely we’ll see evidence backing up that judgment.
If we see evidence, we should invest further. If we don’t, we should stop investing.
The role of good leadership is to build conviction in novel approaches to solving problems early. You do that enough and you reap the benefits that come from leading your domain.
Bad leadership, on the other hand, seeks evidence without taking the time to build conviction in the right things.
