Buckfast's popularity in UK continues to soar as sales reach record levels.

Buckfast: a polarizing, highly caffeinated drink.

December 6th 2024.

Buckfast's popularity in UK continues to soar as sales reach record levels.
Did you know that Buckfast, the beloved drink of the UK, is actually made by monks in Devon? That's right, this iconic beverage has gained popularity not just in its home country, but around the world.

Last year, Buckfast reached record-breaking sales, earning over £55 million. Despite facing a 44% duty increase, this fortified wine managed to spike by 12%. And it's no surprise, as many customers continue to enjoy this somewhat controversial drink.

You may have heard that Buckfast has been linked to crime in certain parts of Scotland and the UK. But for many, it's more than just a cheap way to have a good night - it's a cultural icon. Just ask any Scotsman or resident of Northern Ireland. With its high caffeine and alcohol content, Buckfast has become a staple for many occasions. In fact, a 750ml bottle contains the same amount of caffeine as eight cans of Coca Cola.

Despite concerns about its effects, Buckfast remains beloved not just in the UK, but also abroad. This grape-based drink has even made appearances in popular culture. Northern Irish rap group Kneecap featured a flaming bottle of Buckfast on the poster for their North American tour. And for those who want to show their love for the drink, t-shirts with the iconic logo can be found on the group's website.

In Scotland, where Buckfast is immensely popular, it has earned the nickname "wreck the hoose juice." And to celebrate this beloved drink, there is even a World Buckfast Day, founded in 2015 and held on the second Saturday of each May.

Unfortunately, Buckfast has also faced criticism for its alleged role in "violent" behavior. The abbey that produces the drink has expressed sadness that a small percentage of people in Scotland are not consuming it responsibly. In fact, in 2015, the Scottish Prison Service reported that over 43% of inmates had consumed Buckfast before their last offense, despite it accounting for less than 1% of Scotland's total alcohol sales.

But Buckfast is not just for a wild night out. Earlier this year, the makers of the drink tried to change its divisive image by marketing it as the perfect ingredient for a sophisticated dinner party. They even collaborated with Martin Blunos, a double Michelin star-winning chef and broadcaster, to showcase Buckfast's potential as a cooking wine.

No matter how you choose to enjoy it, one thing is certain - Buckfast is here to stay. And with its unique history and devoted fan base, this beloved drink will continue to hold a special place in the hearts of many.

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