Beyoncé announces new fragrance, "Cé Noir," adding to her fragrance collection.

Beyoncé announces return to celebrity scents with new perfume.

October 25th 2023.

Beyoncé announces new fragrance,
The wait is over! After months of anticipation, Beyoncé has finally revealed the name of her new perfume - Cé Noir. The multi-Grammy winner unveiled the name of her highly anticipated scent in an unboxing video shared to her Instagram account with over 318 million followers.

The 42-year-old singer shared her excitement for the launch of her new product in the black and white video. "I'm super excited, this is my Cé Noir unboxing, and it's finally here after years of work," she said. She then detailed the bottle, which is adorned in a reflective chrome of the same shade, and explained the glass hole in the scent's bottle. "Right here, you can see inside the soul of the perfume," she said.

Cé Noir has top notes of clementine and golden honey, with its heart and base featuring rose absolute and golden amber, respectively. The eau de parfum is only available in the US and Canada, with the fragrance created in France and designed by Beyoncé herself.

The singer also shared that she sprays her scent during her performances. "Got to keep it fresh," she said. "And that is Cé Noir, say no more."

In addition to her personalized video, her official account also unveiled a new advertisement for the exclusive bottle. You can now pre-order the perfume to be shipped in time for the holiday season in November.

So, if you've been wanting to smell like Queen Bey, now is your chance! Cé Noir is the perfect gift this season and is sure to make a statement.

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