March 14th 2024.
After becoming a mother last year, Keke Palmer found herself developing a newfound interest in real estate. In a recent interview with Pop Sugar, the Nope star shared how her partnership with Cash App has led her to reevaluate her financial management. With the arrival of her one-year-old son, Leodis, Palmer has been thinking about ways to secure her financial future.
"For me, it's all about taking risks and making strategic investments that will benefit my son and I in the long run," she explained. "Becoming a mother has made me think about things like creating a will and leaving behind something valuable for my child. That's why I've been looking into real estate more seriously."
Despite her successful career in TV, movies, and music, Palmer has chosen to move in with her sister and her three children in order to cut costs. She sees this as a smart move that will allow her to save money and invest it wisely.
"I'm always thinking about the future and what I can leave behind for my loved ones," Palmer said. "I want to build a legacy and secure our financial stability for years to come. That's why I'm focused on finding ways to increase our net worth instead of just spending money."
As a former child star, Palmer learned about financial management at a young age. However, it wasn't until her Nickelodeon sitcom True Jackson, VP, ended when she was 18 that she realized her unhealthy attachment to money.
"I felt like I was a wealthy, middle-aged white man who had just lost his job as the CEO of a major company," she recalled. "My identity was so tied to my success and financial status, that when it was taken away, I was lost."
Now, Palmer is an advocate for multiple streams of income and is passionate about educating others on the importance of financial literacy.
"I want to see our country continue to thrive economically and for individuals to be financially empowered," she shared. "That's why it's crucial for us to have a better understanding of how money works and how to make it work for us."
With her Hollywood retirement "around the corner," Palmer hopes to inspire others to take control of their finances and build a secure future for themselves and their families.
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