July 11th 2024.
A'ja Wilson, a rising star in the WNBA, is making history as the first ever female player to grace the cover of the popular NBA 2K video game. This groundbreaking decision comes at a pivotal time for women's basketball, as the sport gains more recognition and appreciation on a larger scale. Fans can look forward to seeing Wilson featured on the global edition cover of NBA 2K25, set to be released on September 6th.
Expressing her excitement and gratitude for this achievement, Wilson stated, "Being featured on the NBA 2K25 cover is a big moment for me and a testament to the ever-growing fandom of the WNBA. Seeing more and more WNBA athletes scanned into NBA 2K25 to best capture the style and confidence of the league has been empowering, and I can't wait for fans to experience it in-game."
But this isn't the only remarkable feat for Wilson. As the first overall pick in the 2018 WNBA Draft, she has already led her team, the Las Vegas Aces, to two consecutive championship titles in 2022 and 2023. And in the current 2024 season, she continues to dominate the league as the leader in points and blocks per game, with an impressive 10.9 rebounds per game.
The WNBA is also experiencing a surge in popularity, with its highest attendance in 26 years and record-breaking viewership on national television. In fact, arenas are now filled to a 94% capacity, a significant increase from the previous year. And with networks like ABC, ESPN, ESPN2, and CBS seeing triple the average viewership from last season, it's clear that women's sports is a valuable investment.
Senior Vice President and Chief Growth Officer Colie Edison shared, "What's happening now in women's basketball is confirmation of what we've always known: The demand is there, and women's sports is a valuable investment. We're encouraged by growing engagement across all our verticals, especially as we welcome new and diverse audiences into our fandom. The WNBA continues to experience sustained growth as our league embraces this heightened momentum."
Joining Wilson on the All-Star edition of NBA 2K25 is NBA player Jayson Tatum, fresh off his victory in the 2024 NBA Finals with the Boston Celtics. This win marked the franchise's 18th championship title and their first since 2008. And in addition to appearing on the deluxe version cover, Wilson will also be the cover star for the GameStop-exclusive physical edition of the WNBA version of the game, which will only be available in the U.S. and Canada.
In the midst of all this exciting news, WNBA player Angel Reese has also been making headlines, breaking records and surpassing well-known players like Candace Parker in double-doubles. With players like Wilson and Reese leading the way, it's clear that women's basketball is on the rise and here to stay.
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